PAPER 1
Alliances and Business-Level Performance
Your textbook readings this week suggests that, among the alternative rationales that are set out for cooperative strategy on the business level, the most effective in creating a sustainable competitive advantage are complementary strategic alliances. Why do you think this is so? In answering this question, be sure to refer to the basic requirements for sustainable competitive advantage that are found in a business-level strategy.
Write your analysis in a 2-page Word document formatted in APA style.
Grading Criteria
Demonstrated understanding of alternative rationale for business-level cooperative strategy
Explained why complementary strategic alliances are the most effective in creating competitive advantage
Supported answer with reference to the basic requirements for sustainable competitive advantage
Applied the correct APA style, usage, grammar, and punctuation
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PAPER 2
Alliances and Corporate-Level Performance
In your textbook readings this week, the rationale for a firm’s cooperate-level strategy is applied to cooperative strategy. Select one of the three types of corporate-level cooperative strategy alternatives discussed in the text. Using the rationale of corporate strategy, explain how it can enable a firm to achieve a corporate strategy goal. In selecting and defending your choice, be sure to explain the particular advantages that a cooperative strategy brings.
Write your analysis in a 2-page Word document formatted in APA style.
Grading Criteria
Demonstrated understanding of corporate-level cooperative strategy
Selected one corporate-level cooperative strategy and explained how it can help achieve corporate strategy goals
Justified choice of strategy, explaining its advantage over others
Applied the correct APA style, usage, grammar, and punctuation
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