Case Study from Harvard Business Review Houston, We Have a Problem (A) Houston, We Have a Solution (B) After reading both cases, please prepare a one-page paper analyzing the introduction of open innovation at NASA. Answer the following questions: • Why is it harder to introduce open innovation into an existing company as opposed to a new company? • Why did scientists perceive open innovation as a threat? • NASA’s “process orientation” got in the way of open innovation is accepted. Why? Please include one source from the book, Lead and Disrupt: How to Solve the Innovator’s Dilemma Book by Charles A. O’Reilly III and Michael L. Tushman
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